Introduction

Apple is set to unveil its latest iPhone, featuring the A18 chip developed using ARM’s newest V9 chip design. This announcement, reported by the Financial Times, highlights a significant collaboration between Apple and SoftBank-owned ARM.

Event Details

The unveiling will take place at Apple’s headquarters in Cupertino, California, on September 9, 2024. Alongside the new iPhone, updates to other devices and apps are also expected.

Significance of the ARM Deal

Apple’s deal with ARM, signed in September last year, extends beyond 2040, marking a long-term commitment to ARM’s chip technology. ARM’s V9 chip design is crucial, accounting for 50% of smartphone revenue as of July.

Historical Context

Apple and ARM share a long history, dating back to the early 1990s. Apple was one of the initial partners in founding ARM, which played a pivotal role in the development of Apple’s “Newton” handheld computer.

Why ARM’s Technology?

ARM’s dominance in mobile phone chips is attributed to its low power consumption, which enhances battery life—a critical factor for mobile devices.

Conclusion

With the integration of ARM’s V9 chip design, Apple’s latest iPhone promises to deliver advanced AI capabilities and improved performance. This collaboration underscores the ongoing innovation in smartphone technology.

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